NYC is home to some of the most amazing and unique stores. Somewhere around a year ago I heard about this store that revolved around the concept of storytelling – basically they would change the theme of the store, everything from the physical look of the store to the products sold, to reflect a new theme every few weeks. How brilliant is that?! But it wasn’t until last week that, thanks to Cigna & STORY, I actually had a chance to finally check them out and it was pretty much as amazing as I had hoped it would be!
Basically, this month STORY and Cigna, a leading global health service company, have teamed up to unveil “Feel Good” – STORY’s latest installation. The store is organized into three segments – Good Plan, Good Vibes and Good Eats. They’re all pretty self-explanatory, Good Plan features items geared toward preventative care, Good Vibes encourages mindfulness, and Good Eats focuses on nutrition.
I don’t know about you guys, but my health is definitely something that I’m rededicating myself to this year, and I think that holds true for a lot of people – it’s definitely one of the more common New Year’s resolutions. Well, in partnering with Cigna, right now STORY is full of exciting items, panels, and classes to help us reach those sort of goals. I was thrilled to see that you don’t have to be a health, fitness, or wellness nut to easily find a product or one of the complimentary panels or classes, that can appeal to you. I was literally mentally shopping the whole time I was there – I can’t wait to go back!
There were so many cool products – I also tried out Cigna’s Virtual Relaxation Pod. The Pod uses oculus technology, it’s a virtual reality experience that transports you to one of three VR locations – I chose a beach. Basically, you sit in a “pod” (a sort of plush enclosed chair), put on the VR goggles and headphones and are transported to a location of your choice where you experience guided meditation by way of a breathing technique. It was pretty cool, within a couple of minutes I definitely felt like my heart rate had decreased and I was more focused. If you can try, you definitely should.
“Feel Good” will be open until February 28th, so if you find yourself in the city, or if you already live or work here, definitely stop by and check STORY out!