Remember when you were younger and played tag? And you would always know where base was so you could run right over when you were out of breath or your legs were tired. Well for NYC’ers like me, Duane Reade is pretty much base. And especially on hot summer days when the heat is unbearable, the cool air conditioned pharmacy offers a much welcome refuge from the sun. But Duane Reade has always kept it’s finger on the pulse of NYC’ers – with products, sales, and events that appeal to city folk – their most recent was when as a part of MLB’s FanFest they sent their street team out to give out FREE tickets to this years All Star Week!
I took my sisters and brother down with me to MLB’s Fan Cave this past week to check out what the Duane Reade street team was up to with those tickets. We forgot to wear our MLB duds, but the street team’s energy was definitely catching!
Proof that NYC is really just a small town – many NY’ers on line had heard a “rumor” that there was going to be free FanFest tickets in front of the Fan Cave, but weren’t sure what was up. Handing out flyers, the Duane Reade street team let waiting fans know that anyone decked out in their best MLB outfit could win a pair of tickets just by letting the team know that “I want to be drafted by Duane Reade!” And who wouldn’t?
Most people who were initially on line with us actually ended up getting tickets! How awesome is that!
We have loads of traditions in my family, and one of them is baseball in the summer – in fact most NYC’ers I know share this tradition, and I love that Duane Reade reaches out and connects with the city by sharing these favorite pastimes!
After checking out the Duane Reade street team, and making plans to return the next day – with our best Yankees gear on! We actually went on a tour of the MLB Fan Cave! It was awesome! See all my pics of the Duane Reade street team, the celebrity we met, and MLB Fan Cave by clicking here!
You can also check out what other blogs have to say about Duane Reade by following the #DuaneReade #cbias hashtags on twitter!